Details

Case

FRITO LAY INC. : A STRATEGIC TRANSITION 1980-1986

LYNDA M. APPLEGATE

INDUSTRY : -

AREA :

ORGANIZATION :

LENGTH : 30

LUMS No : 18-311-95-4

PUBLICATION YEAR : 1995

KEYWORDS:

"FOODS, INFORMATION SYSTEMS, INFORMATION TECHNOLOGY, ORGANISATIONAL CHANGE, STRATEGY IMPLEMENTATION"

DESCRIPTION:

LEARNING OBJECTIVES:

SUBJECTS COVERED:

Management Information Systems