Technical Note

THE IMPORTANCE OF MISSION, VISION AND VALUES IN ACADEMIC LEADERSHIP

Jawad Syed

INDUSTRY :-

AREA :GENERAL MANAGEMENT

ORGANIZATION :-

LENGTH :9

LUMS No :30-005-2018-2

PUBLICATION YEAR : 2018

DESCRIPTION

ABSTRACT:

In an increasingly globalized, competitive and dynamic world, issues of sustainability, diversity, information technology, social media, millennials and impact are shaping the expectations, anxieties and debates in universities across the globe. In many instances, university presidents, deans and other academic leaders are forced to critically rethink the historical mission and vision statements and actual outcomes of their institutions to respond to contextual issues and aspirations. This note discusses the crucial role of mission, vision and values in academic leadership. In particular, it highlights their role in strategic decision-making in universities, which at times may involve certain trade-offs. The note discusses that with ingredients such as mission orientation, positive attitude, flexibility and collaboration, academic leaders may lead their institutions to excellence.