Case
AWAN S A, KHAN W M
INDUSTRY : ENGINEERING
AREA : Entrepreneurship
ORGANIZATION : -
LENGTH : 3
LUMS No : 23-009-92-1
PUBLICATION YEAR : 1992
KEYWORDS:
Textiles, growth strategy, entrepreneurship, small business
DESCRIPTION:
This case has been designed to illustrate the many operational problems faced by start-up ventures in a country where the infrastructure cannot support the needs of such firms. It underlines the determination and savvy necessary to survive in such an environment. It raises, in particular, the issue of expanding what appears to be a successful small scale operation into a major producer of quality garments.
LEARNING OBJECTIVES:
N/A
SUBJECTS COVERED:
Entrepreneurship