Case

Educator Copy

JANG ONLINE

Khurram Sarfraz

INDUSTRY :Print And Online Media

AREA :MANAGEMENT INFORMATION SYSTEMS

ORGANIZATION :Jang

LENGTH :27

LUMS No :18-427-2004-1

PUBLICATION YEAR : 2004

DESCRIPTION

ABSTRACT:

This case provides an opportunity to understand various issues and challenges involved in developing and expanding an online business. It captures the motivation, process, technical and business decisions, and related results obtained by Jang Group in starting Jang Online.