Case
Subina Shami, Syed Zahoor Hasan
INDUSTRY : Retail
AREA : Management Information Systems
ORGANIZATION : Pace (Pakistan) Limited
LENGTH : 37
LUMS No : 18-406-97-1
PUBLICATION YEAR : 1997
KEYWORDS:
Pace,Pakistan,Limited,Management Information Systems,Retail,Shopping
DESCRIPTION:
The case describes the manner in which a retail department store, Pace (Pakistan) Limited, decided to use a computer based system. In this process it had to set up various industry related processes for the first time. This case highlights a number of concepts and issues related to the use of Information Technology in business organizations.
LEARNING OBJECTIVES:
1) The manner in which IT can help in implementing business vision. 2) The way in which resource constraints and characteristics of a company's operating environment influence the focus of IT related efforts and the process followed for its implementation. 3) The linkages across the IT function and the other key functional areas that influence the business results that an organisation can achieve by use of IT.
SUBJECTS COVERED:
Management Information Systems