ASSOCIATED AGENCIES - C

Anjum Nasim, Asya Akhlaque

INDUSTRY :AUTOMOBILE

AREA :BUSINESS GOVT/INTERNATIONAL ECONOMY

ORGANIZATION :-

LENGTH :21

LUMS No :16-169-92-1

PUBLICATION YEAR : 1992

DESCRIPTION

ABSTRACT:

The case follows a series of events as Iqbal Ahmed tried to get the brand name for his project altered, and how he coped with yet another lot of deferrals and delays. This case is to be taught in a transfer of technology module. Supplementary reading: Technology Policy of Pakistan (LUMS No. 16-170-93-1).