Details


BELAL AHMED : COMMUNICATING WITH AMMAR MANAGEMENT

KHAN W M


INDUSTRY : -

AREA : Management Communication

ORGANIZATION : -

LENGTH : 9

LUMS No : 09-053-98-1

PUBLICATION YEAR : 1998

DESCRIPTION

KEYWORDS:

Communications, management communication


DESCRIPTION:

The case is intended to let students analyse the communication style and content of a Chief Executive Officer of a high growth organization that had a substantial middle management presence. Students can also evaluate the use of such communications in promoting organizational culture.


LEARNING OBJECTIVES:

The case is intended to let students analyse the communication style and content of a Chief Executive Officer of a high growth organisation that has a substantial middle management presence. Students can also evaluate the use of such communications in promoting organisational culture.


SUBJECTS COVERED:

Management Communication