Details

Case

Educator Copy

THE DILEMMA : LENGTH VERSUS FORMAT

ALI I


INDUSTRY : MANAGEMENT CONSULTANTS

AREA : Management Communication

ORGANIZATION : -

LENGTH : 2

LUMS No : 09-033-87-1

PUBLICATION YEAR : 1987

DESCRIPTION

KEYWORDS:

Communication strategy, writing skills, morale, performance evaluation


DESCRIPTION:

A personnel consultant prepared a memorandum to be submitted to a firm facing hard times due to low employee morale and efficiency. The case allows students to discern essential from non-essential ideas and devise an effective communication strategy.


LEARNING OBJECTIVES:


SUBJECTS COVERED:

Management Communication