Details


STYLES & TRENDS : STRATEGIC CHOICES

KHAN W M, Riaz A


INDUSTRY : TEXTILE

AREA : Business Policy

ORGANIZATION : -

LENGTH : 30

LUMS No : 08-380-99-1

PUBLICATION YEAR : 1999

DESCRIPTION

KEYWORDS:

Textiles, entrepreneurship, new enterprises


DESCRIPTION:

This case follows events from the germination of an entrepreneurial venture by three LUMS graduates to the time that they actually set up a stitching unit. It gives personality profiles of the three partners and the market analysis, and allows students to evaluate the entrepreneurs and the opportunity that led them to start the venture.


LEARNING OBJECTIVES:

N/A


SUBJECTS COVERED:

Business Policy