Case
Amena Arif, Wasif M Khan
INDUSTRY : Textile
AREA : Business Policy
ORGANIZATION : Styles & Trends
LENGTH : 30
LUMS No : 08-380-99-1
PUBLICATION YEAR : 1999
KEYWORDS:
Styles & Trends,Strategic Choices,Business Policy,Textiles,Entrepreneurship,Partnership,LUMS Graduates
DESCRIPTION:
This case follows events from the germination of an entrepreneurial venture by three LUMS graduates to the time that they actually set up a stitching unit. It gives personality profiles of the three partners and the market analysis, and allows students to evaluate the entrepreneurs and the opportunity that led them to start the venture.
LEARNING OBJECTIVES:
N/A
SUBJECTS COVERED:
Business Policy