Details

Technical Note

Educator Copy

Note on The Bedlinen Industry

Kjell A. Nordstrom, Farida Dogar, Jan-Erik Vahlne


INDUSTRY : Textile, Bedlinen

AREA : Business Policy

ORGANIZATION :

LENGTH : 11

LUMS No : 08-213-86-2

PUBLICATION YEAR : 1986

DESCRIPTION

KEYWORDS:

Note,Bedlinen Industry,Business Policy,Textile


DESCRIPTION:

The Pakistani bed linen industry produced and distributed sheets, quilt covers, and pillowcases. The industry had developed in parallel with other ancillary textile industries producing hosiery, ready-made garments, towels, etc., and had experienced tremendous growth in exports. Exports had grown from PKR 203 million in 1980-81, to PKR 1, 610 million in 1985-86, an annual compound growth rate of more than 40% per year. Bed linen was considered to be the fastest-growing export commodity in textiles and by 1986, was second only to ready-made garments in terms of export earnings.


LEARNING OBJECTIVES:

N/A


SUBJECTS COVERED:

Business Policy