Details

Case

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Appna Sehat: Change Management (A)

Muhammad Nadeem Dogar


INDUSTRY : Healthcare

AREA : HRM/OB

ORGANIZATION : Appna Sehat

LENGTH : 10

LUMS No : 05-729-2006-1

PUBLICATION YEAR : 2006

DESCRIPTION

KEYWORDS:

Appna Sehat,Health,Change Management,Rural Areas,Pakistan,Regional Directors,Interpersonal Conflicts,Vision


DESCRIPTION:

APPNA Sehat was established with the objective to work for primary health in rural areas of Pakistan. As per the vision of this organization, it was supposed to move to other areas after a period of three years, but they did not expand their base of beneficiaries and continued to work in the same place for more than 10 years. When the new CEO took charge, he looked at the policy documents and made up his mind to implement the vision and mission of the organization. However, the entire organization was not in favor of this change, and he was facing strong resistance even from his regional directors who wanted to maintain the status quo. The new CEO has to resolve interpersonal conflicts before he can succeed in his initiative.


LEARNING OBJECTIVES:

1) Why organizational vision is not implemented in its true spirit. 2) The responsibilities of leadership in meeting organizational vision efficiently and effectively. 3) Conflict of interest between private and public good regarding use of organizational resources. 4) Role of power and politics in organizational change management.


SUBJECTS COVERED:

Human Resource Management, Organizational Behaviour