Case

Educator Copy

PEPSI COLA PAKISTAN INC. THE BUSINESS MISSION

Zafar I Qureshi

INDUSTRY :BEVERAGE

AREA :HUMAN RESOURCE MANAGEMENT/ORGANIZATIONAL BEHAVIOUR

ORGANIZATION :-

LENGTH :14

LUMS No :05-380-92-1

PUBLICATION YEAR : 1992

DESCRIPTION

ABSTRACT:

This case can be used in a module on managing change. The question is how the Area Vice President should go about selling his business mission to his managers and bottlers. Should he simply convey his mission to his managers, or should he enter into proper dialogue and be prepared to modify his mission?