Case
THE DEVELOPMENT OF AN INDUSTRY-ACADEMIA LINK
INDUSTRY :-
AREA :PRODUCTION & OPERATIONS MANAGEMENT
ORGANIZATION :-
LENGTH :14
LUMS No :03-860-2017-1
PUBLICATION YEAR : 2017
DESCRIPTION
ABSTRACT:
The case illustrates an example of a relationship between academia and industry in a developing country for the purpose of developing a new product named ‘Ecopac’. The challenges of forming such a relationship and how they were addressed are described. The case then goes on to look at how the relationship was formalized through a memorandum of understanding (MoU) and the challenges and complexities that this MOU posed. The discussion is then taken further to understand if such a case could be generalized to suggest possible policy interventions. HN