Case
TELENOR PAKISTAN: NEW PRODUCT DEVELOPMENT
INDUSTRY :-
AREA :PRODUCTION & OPERATIONS MANAGEMENT
ORGANIZATION :-
LENGTH :16
LUMS No :03-859-2017-1
PUBLICATION YEAR : 2017
ABSTRACT:
Telenor Pakistan had been operating in a very competitive environment; creativity and product innovation were key to survival. With the growth of the business, the organisation grew in numbers resulting in an increasing number of SOPs, control systems and structures. This threatened the organisation with losing its creativity and, in turn, competitiveness. Product Development Framework was introduced to ensure that the product development process is formalised while ensuring all projects critical to organisational strategy are successfully launched. During Zamin project, the Cross-Functional Team (CFT) faced numerous challenges from product development and project management perspective. HN