Case
Hassan Asif , Arif Iqbal Rana
INDUSTRY : Packaging
AREA : Production & Operation Management
ORGANIZATION : Packages Limited
LENGTH : 30
LUMS No : 03-855-2015-1
PUBLICATION YEAR : 2015
KEYWORDS:
Process Capability,Packages Limited,Packaging,Production,Quality Improvement,Storyboard,Company Background,Business Segments,Business Growth,Competition,Pakistan's Tobacco Market,PTC,BAT,PMI
DESCRIPTION:
This case highlights the efforts to overcome process variations and to improve process capability in a company (Packages Ltd) that has been a market leader since its inception in 1956. This change was catalyzed by strong competition and increasing customer demand and was instituted using a large-scale company wide Quality Improvement Program. A Quality Circle team was formalized and Quality Improvement Storyboard format was used to get to the root cause of the problem. Variation in crease stiffness values was observed as a major cause for high quality rejections from PTC. The Quality Circle team used Statistical Process Control (SPC) tools for data analysis and making corrective and preventive measures. Case (A) gives an overview of the problem in detail and briefs about a systematic problem methodology adopted to overcome the problem. Case (B) will be handed over to students in class that leads students through the final steps of the Quality Improvement Story and poses questions for the broad implications and applicability of the quality Improvement Program. Systematic investigation by using Quality Improvement Storyboard format helped Packages reduce quality rejections and sustain market leadership. This helped them keep the competition at bay.
LEARNING OBJECTIVES:
SUBJECTS COVERED:
Production, Management, Operations, Packaging, Quality Management