Details

Case

Retail IT Decisions at Jay-Kays: Leveraging The Style Shoes Experience

Shazib Ehsan Shaikh

INDUSTRY : Retail

AREA : Production & Operation Management

ORGANIZATION : Jay-Kays- Style Shoes

LENGTH : 29

LUMS No : 03-843-2011-1

PUBLICATION YEAR : 2011

KEYWORDS:

Retail IT Decisions,Jay-Kay's,Ladies Fashion Footwear,Retail Industry,Retail Chain,Stylo Shoes,Failure,Information Technology,Business Value,Organizational Complements

DESCRIPTION:

The case traces the journey of a ladies fashion footwear retail chain, Stylo Shoes, through three major IT system implementations, the final one being the Mantaq Systems project. Certain details of the impact of failed systems and that of the new RMS system on the business are documented. These are to be evaluated through the eyes of a (fictitious but representative) potential client of Mantaq Systems, Jay-Kays, who has been asked to spend about 5 times more than his existing system on RMS. Benefits are divided between the implementation itself and a later supply chain consultancy by Mantaq. It is argued whether or not the protagonist, Jahangir Khan, could realize the benefits with his existing system? The concern is whether the benefits were due to the system, the consultancy provided by Mantaq or the capabilities of the management themselves?

LEARNING OBJECTIVES:

This case is designed for second year MBA and advanced EMBA level teaching. In the course, it should ideally precede any cases dealing with Enterprise Systems as it can be used to first understand the dynamics of function-specific IT. However, it may also be used to teach the technology management component late in a first year operations management course, due to its exposure to stock-out costs, product-process revelations and the role of information flow in inventory management.

SUBJECTS COVERED:

Production, Operations Management