Technical Note
INTRODUCTION TO AGRIBUSINESS VALUE CHAIN
INDUSTRY :-
AREA :PRODUCTION & OPERATIONS MANAGEMENT
ORGANIZATION :-
LENGTH :0
LUMS No :03-842-2015-2
PUBLICATION YEAR : 2015
ABSTRACT:
The purpose of this background note is to introduce the concept of agribusiness value chains using Michael Porter’s Value Chain framework. The different activities in the value creation and delivery process are described for an organisation. The discussion is extended to introduce the concept of industry value chains. As an illustrative example, Porter’s framework is then applied in the context of a kinnow (orange) exporter from Bhalwal, Sargodha, to understand the value chain of his export business. The example is used to touch briefly upon the overall kinnow value chain in Pakistan. (NUMBER ASSIGNED ON 16 SEPT 2015)