Details

Case

Product Development Sequencing (B)

Usman Asad, Arif Iqbal Rana

INDUSTRY :

AREA : Production & Operation Management

ORGANIZATION : Punjab Sport Programme

LENGTH : 2

LUMS No : 03-830-2006-1

PUBLICATION YEAR : 2006

KEYWORDS:

Product Development Sequencing,Development,Production,Managing Director,Costs,Simulation Modelling

DESCRIPTION:

This exercise is a follow up to Product Development Sequencing (A) caselet . On the basis of their analysis based on decision trees, the Development and Production departments at Eldorado Electronics decided to develop and fabricate the circuit boards one step at a time. However, Don Mason (Managing Director of the company) wanted more information on the risks involved before giving a go ahead, because he was concerned with the tight scheduling of work and the total costs involved.

LEARNING OBJECTIVES:

1) To introduce simulation. 2) To highlight the situations where simulation modelling is useful. 3) In-class simulation exercise and analysis of reults, using spreadsheets.

SUBJECTS COVERED:

Production, Operations Management