Details

Case

Educator Copy

Dynasel Pvt. Ltd.

Asghar Laique, Arif Iqbal Rana


INDUSTRY : Electronics

AREA : Production & Operation Management

ORGANIZATION : Dynasel Pvt. Ltd.

LENGTH : 17

LUMS No : 03-805-2000-1

PUBLICATION YEAR : 2000

DESCRIPTION

KEYWORDS:

Dynasel,Private,Limited,Production,Operations Management,Electronics,Television Producer,Pakistan,Expand,Capacity,Productivity


DESCRIPTION:

The case is about a small scale television producer in Pakistan. The business was setup eight years ago, and is in the process of expanding. Mr Asghar Laique, the technical director, is faced with the decision of how to increase capacity of the assembly line, maximize productivity. The basic issues pertain to balancing an assembly line, and the effects of workstation and process design on line productivity.


LEARNING OBJECTIVES:

This case has been written for a first year MBA course in Production/Operations Management. It will give the students a feel for assembly lines, issues in their organisations, and how productivity is related to process and work-station design.


SUBJECTS COVERED:

Production, Operations Management