Case
BMX CYCLES (B)
INDUSTRY :BICYCLES AND MOTORCYCLES
AREA :PRODUCTION & OPERATIONS MANAGEMENT
ORGANIZATION :-
LENGTH :18
LUMS No :03-333-89-1
PUBLICATION YEAR : 1989
DESCRIPTION
ABSTRACT:
The case deals with increasing production line capacity by removing a bottleneck. The Senior Planning Engineer at Lahore Cycle Industries was under continuing pressure from the marketing department to increase production of the recently introduced BMX cycles. The automatic welding lathe in a five station welding line was slowing production. The case involves process analysis, line balancing and cost-benefit analysis and various capacity management alternatives.