Details

Case

WALLS ' POLKA ACQUISITION

Sipra N

INDUSTRY : Food

AREA : Finance

ORGANIZATION : -

LENGTH : 8

LUMS No : 02-586-2002-1

PUBLICATION YEAR : 2002

KEYWORDS:

Acquisition, valuation, ice cream manufacturing.

DESCRIPTION:

In 1994 Lever Brothers Pakistan tried to acquire Polka ice cream for Rs 600 million. Polka refused the bid demanding instead Rs one billion. One year after the launch of Wall¿s ice cream by Lever brothers in 1995, Polka approached Wall¿s with an offer to merge the two companies. The decision focus of this case is whether Walls' should acquire Polka and if so at what price?

LEARNING OBJECTIVES:

To provide an example of Merger and Acquistion in the Pakistani context and an exercise in company valuation.

SUBJECTS COVERED:

Finance